Privacy Policy

Effective Date: September 2025
Last Updated: 15/09/2025

1. INTRODUCTION

Welcome to Divine Purpose ("we," "us," or "our"). We honor the sacred trust you place in us and are committed to protecting your personal information and your right to privacy, especially given the intimate nature of spiritual growth and transformation work.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.divinepurpose.com (the "Site") and purchase our spiritual journals, workbooks, manifestation guides, and transformational content. Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the Site.

2. INFORMATION WE COLLECT

We collect information that you provide directly to us, information we collect automatically when you visit our Site, and information from third-party sources.

2.1 Personal Information You Provide to Us

We collect personal information that you voluntarily provide when making a purchase, creating an account, subscribing to our newsletter, or contacting us. This information may include:

Account Information:

  • Name
  • Email address
  • Username and password
  • Date of birth (to verify age requirements)

Purchase Information:

  • Billing name and address
  • Shipping address
  • Payment information (processed securely through our payment processors)
  • Phone number
  • Order history and preferences

Communication Information:

  • Email correspondence
  • Customer support inquiries
  • Testimonials and transformation stories
  • Newsletter subscription preferences

Optional Information:

  • Spiritual interests or journey goals (only if voluntarily provided)
  • Product usage feedback
  • Survey responses about your spiritual practice

2.2 Information Collected Automatically

When you visit our Site, we automatically collect certain information about your device and usage, including:

Device Information:

  • IP address
  • Browser type and version
  • Operating system
  • Device type (desktop, mobile, tablet)
  • Unique device identifiers

Usage Information:

  • Pages visited and content viewed
  • Date and time of visits
  • Referring website addresses
  • Products viewed or searched for
  • Page response times and download errors
  • Length of visits to certain pages
  • Page interaction information (clicks, scrolls, mouse-overs)

2.3 Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our Site and hold certain information. These include:

  • Essential Cookies: Required for the Site to function properly
  • Analytics Cookies: Help us understand how visitors use our Site
  • Preference Cookies: Remember your settings and preferences
  • Marketing Cookies: Track your shopping activity for remarketing purposes

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Site.

3. HOW WE USE YOUR INFORMATION

We use the information we collect for the following purposes:

3.1 To Provide and Maintain Our Service

  • Process and fulfill your orders
  • Send order confirmations and updates
  • Provide customer support
  • Manage your account
  • Deliver digital spiritual tools

3.2 To Improve Our Service

  • Understand how you use our Site and products
  • Develop new spiritual tools and features
  • Conduct research and analysis
  • Monitor and analyze usage trends

3.3 To Communicate With You

  • Send transactional emails about your purchases
  • Respond to your inquiries and support requests
  • Send newsletters and sacred wisdom (with your consent)
  • Notify you about changes to our policies or services
  • Send spiritual tool recommendations based on your journey

3.4 For Legal and Safety Purposes

  • Comply with legal obligations
  • Enforce our terms and conditions
  • Prevent fraud and abuse
  • Protect the rights, property, and safety of Divine Purpose and our community

4. HOW WE SHARE YOUR INFORMATION

We hold your privacy as sacred and do not sell, trade, or rent your personal information to third parties. We may share your information in the following situations:

4.1 Service Providers

We share information with third-party service providers who perform services on our behalf, including:

  • Payment processors (Shopify Payments, PayPal, Stripe, etc.)
  • Shipping and fulfillment companies
  • Email service providers
  • Customer support tools
  • Analytics providers
  • Cloud storage services

These service providers are contractually obligated to protect your information and use it only for the purposes we specify.

4.2 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities, including:

  • Court orders or subpoenas
  • Government requests
  • Law enforcement requirements

4.3 Business Transfers

If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change in ownership or control.

4.4 Aggregated Information

We may share aggregated, anonymized information that does not identify you personally with third parties for marketing, advertising, research, or similar purposes.

5. DATA SECURITY

We implement appropriate technical and organizational security measures to protect your personal information, including:

  • Encryption of sensitive data in transit and at rest
  • Secure SSL certificates for all data transmission
  • Regular security audits and updates
  • Limited access to personal information on a need-to-know basis
  • Secure password requirements
  • PCI DSS compliance for payment processing

However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. DATA RETENTION

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

  • Account Information: Retained for as long as your account is active or as needed to provide you services
  • Order Information: Retained for 7 years for tax and accounting purposes
  • Marketing Communications: Retained until you unsubscribe
  • Cookie Data: Varies based on cookie type (session cookies expire when you close your browser; persistent cookies expire based on their set duration)

7. YOUR PRIVACY RIGHTS

Depending on your location, you may have certain rights regarding your personal information:

7.1 Access and Portability You have the right to request access to the personal information we hold about you and to receive a copy in a structured, commonly used format.

7.2 Correction You have the right to request that we correct any inaccurate or incomplete personal information.

7.3 Deletion You have the right to request deletion of your personal information, subject to certain exceptions such as legal obligations or legitimate business purposes.

7.4 Opt-Out Rights You may opt out of:

  • Marketing communications by clicking "unsubscribe" in any marketing email
  • Cookies by adjusting your browser settings
  • Targeted advertising by using opt-out tools provided by advertising networks

7.5 Do Not Track Our Site does not currently respond to Do Not Track browser signals. However, you can control tracking through your browser settings and cookie preferences.

To exercise any of these rights, please contact us at support@divinepurpose.com.

8. CALIFORNIA PRIVACY RIGHTS

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

  • Right to know what personal information we collect, use, disclose, and sell
  • Right to request deletion of your personal information
  • Right to opt-out of the sale of personal information (we do not sell personal information)
  • Right to non-discrimination for exercising your privacy rights

To exercise these rights, contact us at support@divinepurpose.com or visit our Site's privacy settings.

9. EUROPEAN PRIVACY RIGHTS (GDPR)

If you are located in the European Economic Area (EEA) or United Kingdom, you have additional rights under the General Data Protection Regulation (GDPR):

9.1 Legal Basis for Processing We process your personal information based on:

  • Consent: For marketing communications and optional data collection
  • Contract: To fulfill our obligations when you make a purchase
  • Legitimate Interests: For business operations, fraud prevention, and improving our services
  • Legal Obligations: To comply with applicable laws

9.2 International Data Transfers If we transfer your data outside the EEA/UK, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses or adequacy decisions.

9.3 Data Protection Officer For privacy-related inquiries, contact our data protection team at support@divinepurpose.com.

10. CHILDREN'S PRIVACY

Our Site and services are not intended for children under 18 years of age. We do not knowingly collect personal information from children under 18. If we discover that we have collected personal information from a child under 18, we will delete that information immediately.

If you believe we might have information from or about a child under 18, please contact us at support@divinepurpose.com.

11. SENSITIVE PERSONAL INFORMATION

Given the nature of our spiritual growth and transformation products, you may choose to provide information about your spiritual journey or goals. We treat this information with extra care:

  • We never require you to provide personal spiritual information
  • Any journey-related information you provide is encrypted and stored securely
  • We never share spiritual journey information with third parties for marketing purposes
  • We use this information only to improve our tools and provide better recommendations

12. THIRD-PARTY LINKS

Our Site may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

13. EMAIL COMMUNICATIONS

13.1 Transactional Emails We will send you transaction-related emails, such as order confirmations, shipping notifications, and customer service responses. These are required for our service and cannot be opted out of while you have an active account.

13.2 Marketing Emails With your consent, we may send you marketing emails about new spiritual tools, special offerings, and transformational wisdom. You can unsubscribe from these at any time by:

  • Clicking the "unsubscribe" link in any marketing email
  • Contacting us at support@divinepurpose.com
  • Updating your preferences in your account settings

14. SHOPIFY

Our store is hosted on Shopify Inc. They provide us with the online e-commerce platform that allows us to sell our products and services to you. Your data is stored through Shopify's data storage, databases, and the general Shopify application. They store your data on a secure server behind a firewall.

For more information on how Shopify handles your data, please review Shopify's Privacy Policy at: https://www.shopify.com/legal/privacy

15. PAYMENT PROCESSING

We use third-party payment processors to handle payment transactions. We do not store or have access to your full payment card details. Payment information is encrypted and processed securely by:

  • Shopify Payments
  • PayPal
  • Stripe
  • [Other payment processors as applicable]

These payment processors adhere to PCI-DSS standards as managed by the PCI Security Standards Council.

16. ANALYTICS

We use Google Analytics and Shopify Analytics to help us understand how our customers use the Site. These tools collect information sent by your browser, including the pages you visit and other information that assists us in improving our service. This information is aggregated and anonymized.

You can opt-out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

17. UPDATES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will notify you of any material changes by:

  • Posting the new Privacy Policy on this page
  • Updating the "Last Updated" date
  • Sending an email notification (for material changes)

We encourage you to review this Privacy Policy periodically for any changes.

18. CONTACT US

If you have questions or concerns about this Privacy Policy, your personal information, or our data practices, please contact us at:

Divine Purpose
Email: support@divinepurpose.com
Website: www.divinepurpose.com

For Privacy-Specific Inquiries:
Email: support@divinepurpose.com
Subject Line: Privacy Inquiry

We aim to respond to all privacy-related inquiries within 30 days.

19. ACCESSIBILITY

We are committed to making our Privacy Policy accessible to all souls in our community. If you need this Privacy Policy in an alternative format, please contact us at support@divinepurpose.com.

Your privacy is sacred to us. At Divine Purpose, we are committed to protecting your personal information and being transparent about how we collect, use, and safeguard your data on your spiritual journey.

With love and respect,
The Divine Purpose Family